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We are so excited for our fourth year ahead as a student organization at UW-Madison. Our organization is an official collegiate chapter of the American Marketing Association.

 

The American Marketing Association (AMA) was established in 1937 by visionaries in marketing and academia. Today, the AMA has grown to be one of the largest marketing associations in the world, with over 30,000 members who work, teach and study in the field of marketing across the globe.

 

UW-Madison is home to one of the hundreds of local AMA chapters across the country, and we're proud to represent a small portion of such a phenomonal organization.

As the leading organization for marketers, AMA is the trusted go-to resource for marketers and academics. Our chapter is focused on bringing these resources to students who are passionate about the field of marketing, or any aspect of the business world - through our speaker events, conferences, and community outreach, we strive to model AMA's mission in action.

 

The AMA, and our chapter, is constantly innovating and evolving. Since our first year on campus we've grown to be bigger and more impactful than we could've hoped. We are so excited to continue to grow and make an even bigger difference here at the UW-Madison School of Business and in everything we do. Together Forward, and On, Wisconsin!

 

See more on the AMA official web page, Marketing Power!

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